ICO Ended
585 days 16 hours ago


Attrace is the first fully decentralised affiliate marketing platform. The only in marketing with an entirely custom made blockchain build from scratch! And fully open network capable of registering and auditing any advertisement click on chain. Affiliate marketing is payment based on sales achieved, a $13Billion market with large trust and tracking issues caused by middle man Affiliate Network. Attrace solves all trust and tracking issues, reduces fees with ~95% and promises instant market share in 2018.

ICO Dates
18 Nov 2018 - 27 Dec 2018
Whitelist / KYC
The Netherlands
Token Type
Available for Sale
Pre sale Price
1 ATTR = 0.012 USD
ICO price
1 ATTR = 0.017 USD
ETH, BTC, Fiat
Soft Cap
1M $
Hard Cap
6M $
Tokens for sale
Pre ICO Up to 40%

ICO Up to 20%

ICO Up to 10%

ICO Up to 5%

  • 1
    21st of May

    Publisher UI demo.

  • 2
    27th of May

    Merchant UI demo.

  • 3
    29th of May

    Ingest real clicks and expose statistics through Publisher network.

  • 4
    29th of May

    Network explorer UI demo (blocks, accounts,clicks/referrals/sales).

  • 5
    30th of May

    Protocal validation (functionality) with selected Pubiishers and Merchants.

  • 6
    30th of May

    Protocal validation (functionality) with selected Pubiishers and Merchants.

  • 7
    21st of June

    Pre-ICO (ending 2 weeks later).

  • 8
    12th of July

    ICO (ending 8 weeks later).

  • 9
    15th of July

    Network foundation V1 (daemon, messaging, blockchain, storage, smart contract foundation).

  • 10
    1st of October

    Testnet with affiliate functionality, integrated ATTR tokens and delegated voting.

  • 11
    14th of October

    First release Merchant and Publisher Dashboard (SSP/DSP).

  • 12
    1st of November

    Basic developer documentation client API's and commandline tools.

  • 13
    15th of November

    ATTR tokens import testing + webpages.

  • 14
    1st of December

    Main net online (operational Attrace network).

  • 15
    7th of December

    Set up-sales and account management team in NL to accelerate growth.

  • 16
    January 2019

    Start influencer marketing.

  • 17
    February 2019

    Additional strategic traffic acquisition and establishing partnerships to move high volume traffic to the network.

  • 18
    March 2019

    Set up sales and account management teams in new countries to accelerate growth, starting with Western Europe (UK, Germany, Scandinavia).

  • 19
    June 2019

    Set up sales and account management teams in US and Emerging Markets with high internet integration (e.g. Indonesia).

  • 20
    September 2019

    Reach critical traffic volume to apply first machine learning for profiling.

  • 21
    October 2019

    Option to pay commissions fully in ATTR instead of fiat currency, decided country by country provided Merchants are ready.

  • 22
    October 2020

    Push towards commission payments in ATTR only and start process of removing fiat currencies payments country by country.

  • 23
    January 2021

    Growing ecosystem by focusing on Long Tail.

  • 24
    February 2021

    Further geographical expansion to Emerging Markets.

  • 25
    February 2022

    Implementation Machine learning/AI to further counter click fraud.