ICO Ended
139 days 12 hours ago


East2 is a company with deep airline and travel technology expertise having previously (as EB2) developed a sophisticated and proprietary airline Internet Booking Engine which was acquired by Sabre Inc. Dallas, USA and continues to power airlines online booking systems around the world today. Capitalising on our airline expertise in conjunction with new and emerging technologies including Blockchain, Smart Contracts and EDOS, East2 disrupts and changes the long-standing airline frequent flyer model, creating a new travel loyalty eco-system that benefits airlines and airline travellers.


ICO Dates
01 Apr 2019 - 31 May 2019
Whitelist / KYC
Hong Kong
Token Type
Available for Sale
ICO price
1 EDOS = 0.0043 usd
Soft Cap
2M $
Hard Cap
16M $
Tokens for sale
Stephen Bartlett-Bragg
John Edginton
Alexander Ressos
Chief Legal Advisor
Angela Wright
Strategic Advisor
Susan Shing
Business Advisor
  • 1
    June 2016

    East2 Business Plan and Market Opportunity confirmed.

  • 2
    August 2016

    Chinese Airline Strategic Digital Consulting Contract starts.

  • 3
    October 2016

    East2 Limited established Hong Kong.

  • 4
    March 2017

    Core Tech Team from EB2 re-engaged.

  • 5
    June 2017

    Core Platform Architecture designed.

  • 6
    August 2017

    Successfully Completed Chinese Airline Strategic Consulting Contract.

  • 7
    October 2017

    Early commercialisation discussions started.

  • 8
    December 2017

    East2 Barcelona established.

  • 9
    January 2018

    MoU signed with Cover_More a leading international travel insurance company now owned by Zurich Insurance.

  • 10
    March 2018

    Development team in Europe established.

  • 11
    May 2018

    Insurance proof-of-concept (PoC) developed directly linked into British Airways NDC digital innovation data hub and CoverMore’s database.

  • 12
    June 2018

    East2 Pte Ltd Singapore established.

  • 13
    July 2018

    Partnership agreement with PI Solution a successful China based airline software company (complimentary solutions). East2’s E2App (Traveller App) demonstrable product design.

  • 14
    August - September 2018

    EDOS Private Sale. Roadshow Hong Kong and Singapore. East2 Traveller App architecture & UX design.

  • 15
    Sept. - Oct.2018

    EDOS Pre-Sale. Asia Roadshow - Hong Kong, Singapore, Korea. E2App proof-of-concept build starts. Expand Blockchain development and business development teams in Europe. E2Ancillary build ongoing.

  • 16
    November - December

    EDOS Token Sale. E2App, E2Wallet, E2DX design and architecture commences. E2Ancillary build ongoing.

  • 17
    Q1 2019

    Products Advertising and Marketing commences. EDOS token listed on exchange(s). E2App beta release (closed user group) Production activation of launch partners in high priority segments: airline, transport, accommodation and insurance.

  • 18
    Q2 2019

    Public launch of integrated EDOS platform: E2Apps, E2Wallet, E2Ancillary and E2DX. Expansion of partner activations in high priority segments. Group and Booking Bonus tokens. E2Ancillary enhanced with NDC Aggregator certification.

  • 19
    Q3 2019

    Community-enabled integration and activations of new partners. Expand segments e.g. retail/duty free, etc. Travel Intent Bonus tokens including personalised offers from partners.

  • 20
    Q3 2019

    Traveller profile synchronisation with partner/loyalty accounts. Traveller self-service of active trips e.g. rebooking and upgrades

  • 21
    Q4 2019

    Action Projects release 1 (Market research projects) Personalised, assisted trip disruption handling EDOS API - enabling integration of EDOS into Airline own apps, support for 3rd party “Dapps”

  • 22
    Q4 2019

    W2App automated assistant including support for partner chatbots/agents.